The most significant event of 2010 in the post-Soviet space was another oil war between Russia and Belarus. Due to the fact that we are talking about about 5 billion dollars, which were at stake, the war turned out to be protracted, no one wanted to give in, because it was a very large sum, even on a global scale.
The oil war and its impact on markets
The oil war significantly affects the marketing activities of many companies in different countries. For this reason, it is advisable to determine what can affect the war and what it may be the outcome. This will allow those companies whose markets may be affected by the oil war to choose the most effective marketing strategy. Continue reading
The goal of any businessman is to have a profitable business. In order to build such a business, you need to know what profit is inherently. Like everything is clear here-profit is a positive difference between income and costs of production or acquisition and sale of goods and services. Accordingly, if you want to make a profit, you need to increase this difference.
How to build a profitable business
But if you increase the difference, it may happen that no one will buy anything at all. Why? Because in reality, profit is the difference between the cost of producing or purchasing and marketing goods or services and the value of those goods and services. Continue reading
Professional marketing is a tool for business development and growth. In turn, Amateur self-marketing-a factor that significantly inhibits trade, reduces the level of sales in 10, and sometimes 100 times. Selfmarketing is a word unknown to a wide range of people, it is operated only by specialists who study this issue.
Professional marketing as a guarantee of success
The essence of self-marketing is the assumption that the product sells itself. The commodity itself creates a demand for itself, the commodity itself creates a need for itself, the commodity itself creates value for itself, the commodity itself creates profit, no one helps it in this. Continue reading