There are many options for how to bypass competitors. But most methods involve huge financial or reputational costs. There is only one way that is quite cheap and at the same time does not affect the reputation, because it looks honest and fair. It will allow you to bypass competitors and become a market leader. It is profitable to be a leader, because the leader gets the maximum, the rest gets the rest.
The further away from market leadership, the lower the earnings. For example, Apple removes from the smartphone market about all 94% of profits. Another 11% goes to Samsung. Together, they withdraw more than 100% of the profits, while the rest are in chronic minus. And the farther away from the leader, the greater the minus. Continue reading
Effective business processes are the main condition for building an effective business that generates money, not problems. Only specialists who know one important secret can build such business processes. There are not many people who know it, so there are very few companies that use high-quality business processes.
How to build effective business processes
The secret is simple and lies in the fact that business at its core is the idea. Effective business processes are obtained only if they are built around the idea that underlies the business and napraleny on the implementation of this idea. Ideas are the basis of business processes, absolutely all business processes and all businesses, it is with them that any business begins. Continue reading
Professional marketing is a tool for business development and growth. In turn, Amateur self-marketing-a factor that significantly inhibits trade, reduces the level of sales in 10, and sometimes 100 times. Selfmarketing is a word unknown to a wide range of people, it is operated only by specialists who study this issue.
Professional marketing as a guarantee of success
The essence of self-marketing is the assumption that the product sells itself. The commodity itself creates a demand for itself, the commodity itself creates a need for itself, the commodity itself creates value for itself, the commodity itself creates profit, no one helps it in this. Continue reading