You can sell an idea only if you turn it into a project or in other words – a startup. So the potential buyer will be able to get a visual representation of it. If you offer a “bare idea”, it is unlikely anyone will be interested, if only because it is not clear how it can be earned. It is also not clear what costs should be incurred and it is not clear whether someone needs this idea and the product that will be created on its basis.
The project makes it possible to clarify these and other issues, to put everything in a symbolic and visual form. Selling a finished project is not the easiest task, but at the same time it is quite interesting and often profitable. Continue reading
A strong business brings money and joy, a weak business brings problems and stress. A strong business has a good reputation, attracts customers, scares competitors. A weak business has a bad reputation, scares away customers, makes competitors laugh. Perhaps the most offensive is precisely the fact that a weak business makes competitors laugh.
Strong business and the secret of its creation
It is very unpleasant to imagine how competitors laugh, talking about someone’s weak business. Surely not just laugh, but also gloat, because they can easily distort the real situation in such a way that a weak business looked even weaker, even more defenseless and funnier than in reality. Continue reading
Free market research is a reality available to everyone. The importance of market research is that it is the main source of complete and objective information about the market. This information can be used in decision-making, in the creation of advertising materials, in the development of goods or services, and in many other cases.
Quality free marketing research
In principle, you can certainly do business and do all of the above without marketing research, relying only on intuition. Intuition is a good adviser, but it does not give specific figures, and indicates only directions. Continue reading